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Despite $200 million in revenue collected in 2014, as well as a profit the previous year, Zoosk lost money in 2014. This is due to the company overspending on expansion and overhiring. The company was also operating on the start-up principle that profits do not matter. With these problems at the company, Zoosk canceled its IPO in December. In January 2015, they laid off 15% of their staff. To improve revenue, the company decided in November 2014 to require a paid membership to send messages. 
Thanks for updating your Zoosk app! We update our iOS app every two weeks in order to improve the speed and functionality of your dating experience. When new features are available in your area, we’ll notify you in the app.
Fast forward to today, and Zoosk has become one of the most popular dating networks in the world. There’s even a Flo Rida and T-Pain song named after it!